So I received an email today from a relative of one Joseph Watson, born in Ireland in 1850 who went to Lincoln, Nebraska as an importer of horses. He traveled back and forth across the ocean and eventually died 1912 in Liverpool on a purchasing trip. Sounds as if he's a good match for the J Watson that Edward Allen Dickins was going to meet in Lincoln, Nebraska in 1904. Now if we can only figure out how or why.
A few interesting tidbits on Joseph Watson:
A case brought up in the Nebraska Supreme Court:
His company maintained several horses for breeding purposes. Here are a few listed in the American Shire Horse stud Book. Here the company is listed in Beatrice, Nebraska.